VEGA SICILIA

To preserve and maintain their brand reputation

Founded in 1864 by Eloy Lecanda, the Vega Sicilia winery symbolises the golden legend of Spanish red wine. They produce wines of great elegance, finesse, complexity and with a great capacity to keep in bottle for a long time.

Customer: Vega Sicilia

Sector: Wine

Servicios: To preserve and maintain their brand reputation

Targets

To preserve and maintain their brand reputation

Actions

Preparation of press dossier.

Press releases.

Strategic contacts with key media.

Presentation of new products.

Organisation of events and tastings.

Results

In the last year, the client has managed to improve the quality of its impacts, something that was its main priority, given the notoriety that the brand already has in the market.